• Account Executive, Consumer

    Job ID
    2018-9632
    Location
    US-NY-New York
    Type
    Full-Time Salary
  • Overview

    Access Brand Communications is currently looking for an Account Executive to join our growing office. The ideal candidate should have solid media relations experience and either an interest or experience in integrated communications. We are looking for an individual that is not only passionate about emerging trends in the public relations space, but also highly motivated and able to meet deadlines. This position requires strong written and verbal communication skills and the ability to interact with clients, third-party vendors, media and account teams.

    Responsibilities

    • Act as primary media contact, play key role in developing and implementing media strategies
    • Be creative and strategic in the development of programs and pitch angles designed to garner media attention
    • Secure high-profile coverage in national and local consumer outlets 
    • Work with media including proactive pitching and relationship management
    • Demonstrate ability to effectively develop full range of written materials including pitches, press releases, byline articles, briefing sheets, client correspondence and reports
    • Be a hands-on team player adding value, sharing creative ideas, and leveraging media attention as appropriate
    • Develop strategic recommendations with an eye on earned media goals
    • Confidence in working with and accompanying C-suite level clients to media interviews, manage their appearances and contribute appropriately
    • Conduct satellite media tours and editorial desk side briefings between clients and journalists in key media markets; knowledge of TV, radio, and print outlets as well as some knowledge about paid media costs
    • Drive effective implementation of projects, identify appropriate resources, and delegate work appropriately
    • Identify and analyze trends within the corporate, consumer lifestyle and cultural media landscape, sharing them team and recommending pivot strategies for clients based on these trends

    Qualifications

    If you’re enthusiastic about working with interesting clients, and you enjoy being a part of a dynamic account management team, we would love to see your resume if you have the following qualifications:

    • Passion for learning;
    • Excellent written and verbal communication skills;
    • Exposure to influencer marketing and media relations, consumer and/or corporate media preferred;
    • 2 to 3 years PR agency experience
    • Strong organizational skills
    • Superior written/oral communications skills
    • Hands-on client interaction/service experience
    • Heavy media relations background, consumer contacts a plus
    • Exposure to paid media and brand sponsorships a plus

    About Us

    For 25 years, we’ve helped company’s access new audiences in new ways. We’ve helped our clients navigate disruption in their markets so that change is less painful and more profitable. And in today’s constantly changing and cluttered world, we continue to do what we’ve always done — make the complicated uncomplicated.

     

    We do this by approaching “integrated” communications differently, simplifying it with a non-siloed structure — where earned media, digital and experiential teams are blended by design. Where we are seamlessly developing creative ideas, content and brand-right strategies to create surround-sound experiences that are compelling, consistent and custom-built for each client and their audiences.

    We do this with our staff too! We’ve created a non-siloed work structure where employees can work across brands ranging from consumer and enterprise technology to lifestyle and food & beverage. We are obsessed with our employee’s success and are committed to their career growth. We live and learn in the crossroads of passion for the craft and the latest technologies. We believe in teamwork and collaboration — the ‘us’ before the ‘me.’ And hey, we have fun.

     

    Access Brand Communications is the agency where bright minds find a superior work environment, offering an eclectic range of experiences to keep them stimulated…sound like the right kind of place for you?

     

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